Summary
I’m a creative Production Manager based in Los Angeles, CA, with expertise in casting, coordination, and marketing strategy for top celebrity brands. I have a strong background in scouting and developing diverse talent, with extensive experience overseeing all stages of production—from concept to post.
Professional Highlights
Underwood Studios // Production Manager for Flannery Underwood (Founder) // (January 2021-Current)
One/Size Brow Kikki Casting by (@JulietFessel), Shot by @FlanneryUnderwood, Makeup by @BeautybySarah
Production, Casting, Digi Tech, BTS, Grip, & Product Styling - BEIS by Shay Mitchell (ongoing contract)
Oversee pre-production logistics, analyze market trends, help curating mood boards & creative, run point on shot list, talent coordination, and on-set production, ensuring brand vision is executed.
Styled the products for almost all of the ECOM images on site
Casting of the models for almost all of the ECOM images on site
Casting of the models + Styling of the products/props for some campaign imagery
Assisted + Styled products/props for many pop-ups and events
Production / Grip - Creme of Nature
Casting and production / Digi Tech - Naturium Beauty
Produced a large in-person casting and a 2-day campaign shoot
Casting and production / Grip - Tower 28 Beauty (multiple projects)
Casting and production / Grip - FRECK Beauty (multiple projects)
Casting and production / Grip - Pacifica Beauty (multiple projects)
Production and Grip - Onda by Shay Mitchell (multiple projects)
Stepped up from PA to Producer as needed, to facilitate the delivery of niche props - including but not limited to - 400 lbs of sand, real palm trees, vintage tanning reflectors, and more - in order to build a fake beach on a DTLA rooftop, in less than 24 hours.
Production, BTS, Grip, & Product Styling - RARE Beauty by Selena Gomez (multiple projects)
Production Assistant, Grip, & Product Styling - Roen Beauty (multiple projects)
Casting and production / Grip - ONE/SIZE by Patrick Starrr (multiple projects)
Produced multiple cast-to-book dates for , where groups of diverse, vetted models were invited to audition, and up to 32 were booked on the spot to immediately shoot for the varying shades of complexion based products.
Casting and production / Grip - Dragun Beauty by Nikita Dragun (multiple projects)
Casting and production / Grip - GXVE Beauty by Gwen Stefani
Casting and production / Grip - YesTo (multiple projects)
Production Assistant & BTS - ByChari
Production Assistant & BTS - LOUPN
CAPULET.CO // (@capulet.co) Founder (January 2022-Current)
Sole proprietor of a private studio focused on talent development, consulting, and model digitals photography services for established and aspiring models and actors.
Success scouting and identifying fresh talent, providing career development advice, and guiding new models through their first professional experiences, from preparing for digitals to agency submissions.
Helped numerous models secure representation with major agencies and book campaigns and national commercials.
Freelance casting for commercial, theatrical, and viral projects, sourcing niche talent such as voiceover artists, trained pets, families, and actors with other unique skill sets.
Freelance Highlights
Ongoing Social Media Content Writer and Production Assistant work for Jon Cruz (Celebrity, brand, and movie studio videographer) (January 2021-Current)
Field Producer via Paramount Pictures for Mean Girls (2024) at TikTok In the Mix Festival
Social Media writer for Bob Marley: One Love (2024) via Paramount Pictures
Social Media writer for Thanksgiving (2023) via Sony Pictures Studios
Social Media writer for Love Again (2023) via Sony Pictures Studios
Social Media writer for King Richard (2021) via Warner Brothers Pictures
Ongoing casting, production coordination, social media and marketing strategy, copywriting, and event photography for DOG PPL (@dogppl)
Ongoing misc production work for Liam Underwood (cinematographer)
Photographed a Will Smith family event; assets published through multiple outlets
Social Media content capture for Skrillex / Fred Again / Four Tet x Coachella
Casting for “Little Bird”, an award-winning short film by Neil Hausy
Producer, Casting Agent, Social Media Content Writer, and Shooter for Max Goodrich (Celebrity and Brand Social Media Company) (January 2022 - August 2023)
Social Media writer for Katy Perry x Alesso song release (2022)
Social Media writer for The Weekend song release (2022)
Social Media writer for Marshmello x Stuffed Puffs brand (2021)
Social Media writer for Olivia Culpo - personal content (2021)
Casting - many music videos including for Billboard nominated artists
Social Media Manager for a new sports documentary starring Model/Athlete Kayla Lauren
SOCIAL MEDIA HIGHLIGHTS
9 MILLION+ LIKES ON PERSONAL TIKTOK
75K+ Organic Followers on Personal TikTok gained in about 1 year
25K+ Organic Followers on Personal Instagram
Casting and production broadcast channel with 800+ talent subscribed
Over 100,000 impressions on a brand new client TikTok account about a week.
Experience with talent work, ambassador work, UGC, and filming viral ads at home
EDUCATION
UCLA Extension — TV/Film Production (coursework 2024 - Present)
Penn State University — Bachelor of Fine Arts (coursework 2012 - 2013)
ADDITIONAL EXPERIENCE
TITLE (YEAR), TYPE OF PRODUCTION, ROLE, LOCATION
MEDIUM (2020-CURRENT), WRITER (FICTION, SOCIO-POLITICAL COMMENTARY), REMOTE
ANALOG GIRLS (2020), COMEDY SERIES, LEAD/WRITER/PRODUCER/DIRECTOR/EDITOR, LOS ANGELES
MAXXMODELS (2019-CURRENT), BOOKING MANAGER, LOS ANGELES
REDSPACE ENTERTAINMENT COLLECTIVE (2014-2017), MULTIMEDIA STUDIO, WRITER/CREATIVE DIRECTOR/CASTING DIRECTOR/VISUAL ARTIST, WASHINGTON, D.C.
PANCAKES AND BOOZE (2016-2019), TRAVELING ART SHOW, VISUAL ARTIST/CARICATURIST, WASHINGTON D.C. AND LOS ANGELES
LUPER (2013) BY EARL SWEATSHIRT, ANIMATION, VISUAL ARTIST, PENN STATE UNIVERSITY